Yesterday, I wrote an article about Maggi. Today, they replied. Here’s a screenshot of the update I received:
I wish they did add MSG. I’ll tell you why.
Honestly, at first, I thought it was a joke someone was playing on me, but then realised that this was an actual tweet from Maggi themselves! I told everyone in room, and no one would believe me. This set me thinking. I replied asking them to read my article before replying.
First of all, they say they do not add MSG. No mention about the lead. Alright, no issues. I replied asking them to read my article fully, because the whole article was about how MSG isn’t the real problem with Maggi.
Second, Imagine the amount of resources and people they must have working on their public image, to have been able to find this article, which has barely been read by 600 people in one day, and reply to a tweet about it. Whoa.
I’m reminded of something my senior and mentor, Dr. Shakthi, told me when I was working on some advertisements for this website, www.naturopathyoga.org: “Do not make people scared, do not give them facts that induce fear in them. That’s what the biggest corporations in the food and hospital industry are doing. Show them that they can take control and live a healthy life, let them come to you after looking at that.
If you take the route of trying to get people scared, you’re never going to succeed. There are companies and organisations that spend millions and millions on researching and implementing the best methods to do this. You cannot even dream of beating them at this game.”
A social enterprise like ours, working to give people control over their own health and not steal that right away from them, barely has enough time, money, resources and people to help the people who come to us every day. It feels like such a waste to use extra resources that flow in for protecting our reputation – because our reputation hasn’t been built by us, but by the people who have come to us and transformed their lives.
I have a problem with Maggi – and every other product that has a place of importance in people’s minds that ruins their health and destroys their families. It isn’t just the MSG, Maggi. I wish you did use MSG. At least that would deter some people from eating Maggi noodles. But now, if it’s true that you do not use MSG, there are thousands who will say “Maggi doesn’t have MSG. One more reason for me to eat it!”
If you missed my article about Maggi, you can read it here: Maggi has Lead and MSG. So What?